Waterway Privacy Policy

Last Updated 11/2/2017

At Waterway, we take your privacy very seriously. This privacy policy (“Policy”) explains what personal information Waterway may collect through this Site, how that information is used, to whom it may be disclosed, and how it is safeguarded. Unless indicated otherwise, this policy applies only to personal information collected through Waterway’s websites, microsites, or mobile sites where this Policy is displayed or linked by us (the “Site”). We may refer to ourselves as “we,” “us,” or “our” throughout this Policy.

Updates to this policy are posted at www.waterway.com when they become available and we encourage you to review this Policy regularly to ensure you agree with any changes that are made. Your use of the Site constitutes your consent to the terms of this Policy. If you cannot or do not consent to the terms of this Policy, do not use this Site.

What We Collect and How We May Use It

Information Collected Directly From You

We may collect personal information that you provide to us, including your name, address, company name, telephone number, automobile type, model and color, license plate number, email address, personal preferences, credit and debit card number, purchase and ordering information, user account information, responses to survey questions and other information, employment information, and information regarding charitable donations or fundraiser requests.

This information is collected at various places within the Site:

  • When you complete online purchases;
  • When you set up online accounts;
  • When you participate in surveys;
  • When you enter contests or sweepstakes; or
  • When you interact with special-event or program offers.

We may use information we collect about you to do things like:

  • Process your online orders;
  • Open an online account at your request, or validate your access to the account;
  • Personalize your online experience with content and offers tailored to you;
  • Provide customer service, whether in response to a request or following up on an order;
  • Include you in surveys and contests;
  • Improve our website, improve the manner in which offers are made on our website, improve purchase decisions of our visitors and improve the interactions visitors have with our website;
  • Enable you to interact with third-party content service providers, whether by linking to their sites, viewing their content within our Web environment, or by viewing our content within their Web environment; and
  • Marketing our products and services that may be of interest to you.

Information We Collect Automatically

Navigational Information: When you visit the Site, we automatically collect information related to how you got to the Site, such as browser type and version, service-provider identification, IP address, the site from which you came, and the site to which you navigate after leaving our Site. Some of this information is anonymous, as it does not permit us to identify you personally. However, we may associate this information with your personal information if you provide it.

Cookies and Clear gif files and Google Analytics: This Site may also use “cookies” and other technologies to recognize users, customize their experience, or target marketing. A cookie is a small text file that a website’s server places on a user’s computer, mobile phone, or other device. The cookie transmits information back to the website’s server about the browsing activities of the user. This includes information such as pages and content viewed, the time and duration of visits, and what links a user may have clicked on the Site. Cookies can also be used to recognize users and maintain data related to a particular individual, including passwords. In some contexts, such as where a number of separate websites participate in a network, cookies can be used to track a user across different sites. Cookies are used as a standard practice by many sites.

We also use cookies and Google Analytics to better your experience with the Site. Google Analytics is a web analysis service provided by Google. Google utilizes the data collected from our Site, through cookies and similar technology, to track and examine the use of the Site, to prepare reports on these activities, and share them with us. We use these cookies and the Google Analytics information to improve the delivery and performance of our Site by:

  • Better understanding how you use our Site;
  • Detecting and defending against fraud and other security risks; and
  • Better presenting advertisements, products, and/or services of interest to you.

To learn more about how Google Analytics collects and processes data, please visit “How Google uses data when you use our partners’ sites or apps”, located at http://www.google.com/policies/privacy/partners/. To learn about how to opt-out of Google Analytics, please visit http://tools.Google.com/dlpage/gaoptout/.

If you would prefer not to accept cookies from our Site or any other website, you can modify the settings in your web browser. You may refer to your browser’s online help feature or user manual for instructions on how to do this. If you refuse to accept cookies, it is possible that some portions of the Site may not function as intended.

California Privacy Rights: Do Not Track & Behavioral Advertising

This Site does not currently respond to “do not track” signals, and does not authorize the collection of personally identifiable information by third parties except as provided in this Policy.

Information We Share With Third Parties

We may provide your information to third parties who provide services to us or on our behalf, such as:

Vendors: We use vendors to help handle parts of our business because of their expertise, resources, or scale. They help us do things like fulfill orders, provide some customer services features, process payments, monitor site activity, maintain databases, provide consulting services, and better provide you with products and services meeting your needs and interests. Vendors may also assist us in hosting microsites and mobile websites where you may provide personal information about you and others you know; and where they may observe information about you in the same way as described above.

Third Party Support: We may use third parties to help us provide support to the internal operations of the Site (i.e., hosting our Site, removing repetitive information from our user lists or accounts, processing orders and payments, and fulfilling and delivering products and services that are purchased from us). These service providers may have access to personal information in order to provide these support services such as by analyzing site data, but when this occurs we implement reasonable contractual and technical protections to limit their use of that information to helping us provide the service.

Other Marketers: We may share your name, postal address, and purchase information with other merchants or merchant exchanges. Other merchants may, in turn, use this information to send you offers on their products and services. If you don’t want this information shared with these merchants and exchanges, please contact Waterway at customerservice@waterway.com.

Law Enforcement: We may disclose specific information about our Site visitors if we have a good-faith belief that it’s necessary or authorized under the law to protect our customers, the public, or our business.

Sale, Acquisition, Merger, or Other Reorganization: In the event we sell or transfer all or a portion of our business assets, including a brand or line of business, or acquire another business entity or are involved in a corporate reorganization or other change of control, consumer information may be shared and may be one of the business assets that is transferred as part of the transaction.

Nothing in this Policy restricts our ability to share aggregated or anonymized information that does not identify you.

Links to Other Websites

While you are using the Site, you may be linked or directed to other third-party sites outside of our Site that are beyond our control. Each of these third-party sites may have a privacy policy different from ours. Please review the privacy policies of these sites. We are not responsible for any actions or policies of such third parties.

Third-Party Sites or Content That We May Use

Sweepstakes, Contests, and Survey Sites: We may rely on the expertise of third-party service providers to run sweepstakes, contests, and surveys. Navigation to these sites may be seamless so that it appears you’re still in our Site environment. In these cases, the third-party’s privacy policy may apply to any personal information you provide in connection with the event. So, please take note of who’s running the event in question and the terms, conditions, and policies that apply.

Social Networking Or Other User-Generated-Content Sites, And Other Websites: We may provide easy access to third-party sites, like social networking sites and other sites that host user-generated content. This may include easy click-through access or even “single sign-on” access to these sites. These linked sites are not under the control of Waterway and Waterway is not responsible for the contents of any linked site, including the privacy policies or tracking technologies they may use. We encourage you to check the applicable privacy policy to determine how they will handle any personally identifying information they collect from you.

Privacy of Children

The Site is not intended for individuals under the age of 13. We do not intentionally collect personally identifiable information from users of this site who are under the age of 13.

If we become aware that a user of our site is under the age of 13 and has provided personally identifiable information to us via our site, we will remove that child’s personal information from our files.

Reviewing or Updating Your Information or Email Preferences

Reviewing or Updating Your Information

Waterway believes that you have a right to know that the information we collect from you is accurate and up to date. Maintaining the accuracy information is very important to us. If your account information is incomplete, inaccurate, or not up to date, or if you would like to review and/or request changes to any of your information, you may sign in and review or make changes to your information under your account settings, or, if you do not have a Waterway account, you can email us

at customerservice@waterway.com and we will provide you with the information we have about you to review or make changes. If you have further questions or concerns about your information, please contact us at customerservice@waterway.com for further assistance.

Email Preferences

If you make an online purchase, set up an account, or otherwise sign up to receive email, you may receive emails from Waterway. You may unsubscribe from these emails by following the removal

instructions located at the bottom of each email. Opting out of any of these emails will not stop operational or transactional email messages such as password reset or account related information from Waterway. We may occasionally provide you with the opportunity to opt in to receive email messages from third parties. If you do opt in, we will share your email address with the specific third party in question. Please review their privacy policies to see how they may treat your personal information.

Visitors from Outside the U.S.

This is a U.S.-based commerce site. This Policy governs the information collected by Waterway, including information collected at this Site irrespective of where you’re located when you access it, browse it, interact with it, or make purchases through it (including those that are shipped to addresses outside the U.S.). This means your personal information may be stored outside of the province, state, and/or country in which you reside (including in the U.S.), and processed by us, an affiliate or a third- party service provider as described in this Policy. Moreover, governmental bodies that have jurisdiction (e.g., courts and law enforcement agencies) may be entitled to access your personal information.

Security

We use industry standard physical, technical, and administrative security measures and safeguards to protect the confidentiality and security of your information. However, since the Internet is not 100% secure, we cannot guarantee, ensure, or warrant the security of any information you transmit to us. There is no guarantee that information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or administrative safeguards. It is your responsibility to protect the security of your login information. Please note that e-mails and other communications sent to us through our Site are not encrypted, and we strongly advise you not to communicate any confidential information through these means.

In the event of a breach of the confidentiality or security of your personal information, we will notify you as necessary and to the extent possible so you can take appropriate protective steps. Unless you indicate otherwise, we may notify you using the email address you provided to us when you registered with our Site.

You help to maintain the security of your personally identifiable information stored in our systems by keeping your username and password confidential. You should protect your password and not share it with any other individual. Be sure to sign off or log-out when finished using a shared computer.

Contact Information

If you have questions or concerns with respect to this Policy, please feel free to email us at customerservice@waterway.com.