Category: Media

Waterway® Carwash Takes the Reins at Crossroads Car Wash

After 30 years, owner Earl Slavin chooses Waterway to continue tradition

ST. LOUIS – Waterway® Carwash, setting the standard in the carwash industry for 40 years, is pleased to announce it has acquired the Crossroads Soft Cloth Car Wash at 64 Skokie Valley Road, just north of Lake Cook Road in Highland Park, IL.

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ST. LOUIS – Waterway® Carwash, setting the standard in the carwash industry for 40 years, is pleased to announce it has acquired the Crossroads Soft Cloth Car Wash at 64 Skokie Valley Road, just north of Lake Cook Road in Highland Park, IL.

Waterway will be making extensive renovations to the location, operated by Earl Slavin since 1987, including:

  • All-new car wash equipment
  • Building modifications
  • Landscape enhancements
  • Modernized and expanded customer area, inside and out
  • Bike fix-it station for users of the Skokie Valley bike path
  • Broader selection of items in the store, including premium coffee

“We look forward to expanding our presence into Highland Park and providing our brand of services, giving customers the cleanest, friendliest and highest quality car wash experience in town,” said Bob Dubinsky, Waterway President and CEO.  “We highly respect Earl Slavin’s operation and wish him a happy retirement. We are committed to continuing what his customers and this community have come to expect.”

Waterway is investing $3 million for improvements to the 50,000 sf property; once improved, the building itself will be 6,600 sf.

Customers are encouraged to visit Waterway’s existing location in Northbrook on Waukegan Road just north of Willow during this period. The Highland Park store will be closed for approximately three to four months for construction.

For more information on the Highland Park location, please visit www.waterway.com/highlandpark-il. For a letter from Earl Slavin, please click here.

Waterway is working to develop a third north shore Chicago location in Skokie inside the triangle bordered by Skokie Blvd., Church St and Gross Pointe Road at the site of the former Piser Funeral Home. This new location is scheduled to open by spring 2019.

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Waterway Introduces Waterway Express

New Concept in the St. Louis Region is a Win for City and Consumers

ST. LOUIS – Waterway® Carwash, setting the standard in the carwash industry for 40 years, is pleased to announce Waterway Express is coming to the City of St. Louis. The new location is located at 2261 S. Kingshighway, on the northwest corner of Kingshighway and Southwest Avenue, the site of a former BP gas station.

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ST. LOUIS – Waterway® Carwash, setting the standard in the carwash industry for 40 years, is pleased to announce Waterway Express is coming to the City of St. Louis. The new location is located at 2261 S. Kingshighway, on the northwest corner of Kingshighway and Southwest Avenue, the site of a former BP gas station.

Waterway’s double-tunnel concept is brand new to the St. Louis region and provides busy people with the convenience of an efficient, exterior car wash.  The drive-through car wash will feature a high-capacity wash, multiple self-vacuum stations and competitive pricing. Waterway Express is committed to the same great Waterway experience customers have come to know and expect.

“This is an exciting concept for Waterway with its sole focus on fast and friendly service,” explained Waterway President and CEO Bob Dubinsky.  “And we really do mean unbelievably fast! Our experienced Waterway staff will be out there at all times to offer assistance to customers.”

Waterway is investing $4.5 million in improvements to the site, which will include extensive landscaping as part of the company’s commitment to beautification and sustainable plantings. An estimated twenty jobs will be created, and the location is scheduled to open spring 2018.

Waterway welcomes the opportunity to broaden its reach and return to South City. The company has worked closely with the Hill 2000 Association and incorporated many of community’s suggestions into the plan.

About Waterway® Carwash

Founded in 1970 in St. Louis, MO, Waterway currently operates 20 locations in five cities and is a nationally recognized leader in the car wash industry.  Each location offers a combination of top-of-line technology, car wash services, snacks, drinks and useful merchandise; select locations offer major brand gasoline.  Each store is developed for convenience, ease of use, speed of service and comfort.   Neighborhood locations are carefully selected, buildings are high-end, and the best people deliver outstanding service and a quality experience with attention to detail.  www.waterway.com

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Waterway featured in ICA News

A Pioneer in the Car Wash Business

Did you know Waterway Carwash is a pioneer of unlimited car wash programs? The Clean Car Club has been around since the 1970s. Recently, the International Carwash Association profiled Waterway. Click here to read the full article.

 

Did you know Waterway Carwash is a pioneer of unlimited car wash programs? The Clean Car Club has been around since the 1970s. Recently, the International Carwash Association profiled Waterway. Click here to read the full article.

 

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Waterway’s VP of Operations – Profile

“That’s what this is all about: one big family and we’re all in this together.”

Shaun Nordgaarden, Vice President of Operations at Waterway, was recently profiled by the International Carwash Association. After 20 years at Waterway, Shaun explains, “I’m helping location leaders be successful and making sure we’re all in alignment with the company’s core values and objectives. I’m talking with employees and customers all day – I don’t consider what I do to be an office job at all.” Click here to read the full ICA profile.

Shaun Nordgaarden, Vice President of Operations at Waterway, was recently profiled by the International Carwash Association. After 20 years at Waterway, Shaun explains, “I’m helping location leaders be successful and making sure we’re all in alignment with the company’s core values and objectives. I’m talking with employees and customers all day – I don’t consider what I do to be an office job at all.” Click here to read the full ICA profile.

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Waterway feature focuses on the long-term

“In it for the long haul”

Waterway was recently featured in Professional Carwashing & Detailing magazine. Learn how Waterway plans to be in business for another 50 years. Click here for the article.

Waterway was recently featured in Professional Carwashing & Detailing magazine. Learn how Waterway plans to be in business for another 50 years. Click here for the article.

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